Audiencias en TV

AUDIENCIAS:
Audiometria: Estudio cuantitativo
Audiencia media: total de personas que han contactado, la unidad minima es el minuto.
Rating: Audiencia en procentaje:

Rating %: Número de espectadores / universo

GRP: Suma de los ratings
Un canal de pago como FOX está en torno a los 1000 GRPS al mes
Un canal de pago no tan popular estará en torno a los 150 a 200 GRPS al mes

1 GRP cuesta entre 800 y 1200 € dependiendo del target.
Location: Madrid, Spain

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