THE DEVELOPMENT OF VIRTUAL REALITY & AUGMENTED REALITY

THE DEVELOPMENT OF VIRTUAL REALITY & AUGMENTED REALITY
There are three main factors needed for Virtual Reality (VR) and Augmented Reality (AR) to gain traction as an industry:

  1. Price Point: Headsets are expensive and are not affordable for everyone. Currently there are about 10 million headsets sold, however there is a need of having at least 500 million headsets for the industry to start making sense from a business perspective.
  2. Mobility: The ability to be able to move around with the headset on is key, right now it doesn’t always factor the physical space in which one is having the experience which creates obstacles for it. Also, some systems require cabling and being confined to a certain area.
  3. Content: There is a need for the breakthrough content that will make it popular and take VR mainstream. Pokemon Go has in a way taken AR mainstream but there is still the need for similar content to be created for VR.
Location: Hollywood, Los Angeles, CA, USA

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